Prodigy

Prodigy

Insights that matter

Empowering your business with the relevant information, at your fingertips when you need it most.

  • Leakage Analysis.
  • Customer Insights.
  • Recommended Retailers.
  • Category Performance Benchmarking.
  • Demographics, Spending Patterns & Centre Statistics.
  • Category Specific Trade Areas.
  • And much moreā€¦

A world-class consumer behaviour and customer analytics engine (VAS)

Providing insights to answer your most pressing questions:

  • Who are my customers, where are they coming from and who are my potential customers?
  • Where are my customers shopping beyond my store?
  • What are the best product cross-sales for my customers?
  • Why am I losing sales and to whom?
  • Where should I run targeted marketing campaigns and how can I directly measure their success?
  • Where are the overlaps in my store network and where are the opportunities for expansion?
  • How do my customers interact with other retail categories and stores in a shopping trip?